CitadelID is a fintech startup from San Francisco that helps companies and their HRs verify income or loans faster, easier, and cheaper than any other provider on the market right now. Citadel’s co-founder heard of Value Productions from a client of ours (Sidekick) and requested an estimate to create a 2D explainer video. Brian wanted a video that he can share with any client of his and they can grasp the main point of CitadelId in less than 120 seconds.
After a couple of hours of research both the client and we get the same vision for the project. As a result, we made a video that first points out a real problem that is still current in the modern world, and second, introduced a solution - CitadelID. The whole video is inspired by the top-notch web design of Citadel’s website and is 117 seconds long.